6 Major Reasons to Utilize Email Marketing Today

What’s so great about Email Marketing anyway? If you’re not already collecting email addresses from your customers, you’re losing out on so many opportunities to turn one-time customers into loyal customers that visit over and over again. Restaurants are businesses that can especially benefit from email marketing—here’s why: 1. It helps to build a relationship … More 6 Major Reasons to Utilize Email Marketing Today

How to Use Promotions to Increase Sales During the Holidays

They say it’s the most wonderful time of the year, but that’s not always the case for restaurants. With so much focus on retail shopping, it’s not uncommon for restaurants to actually see a decline in sales this time of year. Sure, there will always be holiday parties and catering orders, but it makes sense … More How to Use Promotions to Increase Sales During the Holidays

7 Simple Ways to Go Above & Beyond this Mother’s Day

Mother’s Day is right around the corner and for most restaurants, it’s the busiest day of the year next to Valentine’s Day. Last year, more than 92 million Americans celebrated in restaurants, while another 21 million ordered takeout or delivery. If you don’t have anything planned yet for your establishment, the time to get started … More 7 Simple Ways to Go Above & Beyond this Mother’s Day

Halloween And Beyond: The Value of Holiday Marketing

October is here, and with it, we’re inching ever closer to everyone’s favorite fright night of the year, Halloween. It only seems fitting to take this opportunity, and propose some ideas that we’re confident can generate business — and more importantly, REPEAT business at your establishment throughout the Halloween season and beyond. Halloween itself is … More Halloween And Beyond: The Value of Holiday Marketing

Email Marketing Is Far From Dead — Just Don’t Kill It With These Common Mistakes…

1.) Don’t SPAM your audience. 78% of consumers have unsubscribed from emails because a brand was sending too many emails. (HubSpot, 2016) How many times do you bypass emails in your inbox because you see the same sender pitching deals and promotions day after day after day? Less is more when it comes to reaching … More Email Marketing Is Far From Dead — Just Don’t Kill It With These Common Mistakes…